Services: content and copy development, digital illustration, graphic design
Sprint commissioned Suazion to redesign its existing point-of-purchase poster campaign (also created by Suazion). While the company wanted to keep the message the same, it desired a straightforward look appropriate for the upcoming holiday season. One of the posters designed by Suazion as part of this campaign was produced as a 40x60 foot banner in the center of one test mall, to promote Sprint's newest — and most expensive — MP3 handset. As a result, the number of inquiries into this handset had far surpassed those at other 26 store locations, according to Sprint PCS's May Seckular. |
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